I've had this article in my in-box all week but didn't have time to post it. It's about how erotic e-books have affected the overall digital market in the UK, and how people are lending/borrowing e-books. I have to admit I'm a little surprised because I didn't think lending erotica was all that popular. In other words, I've always thought of it as a discreet genre where people would hesitate to borrow either e-books or print books. I always thought of them as purchases. But I guess this is becoming more popular now, and no complaints from me.
A rare bit of good news for the nation's beleaguered local libraries: erotic fiction is being credited with a boom in e-book loans.
Surrey County Council has experienced a rise in loans from 16,231 in 2011 to 19,847 in 2012 with this January seeing the busiest month in the authority's e-book history with 2,469 loans.
The most popular e-book in 2012 was romance novel 'At the Argentinean Billionaire's Bidding' by India Grey, followed by 'Bedded By The Greek Billionaire' by Kate Walker in second, and 'Beauty And The Billionaire' by Barbara Dunlop in third.
You can read more here.
The article is from Huff Po UK, and I'm not surprised at all to see how many readers in the UK enjoy erotic romance. I've found a good deal of my own sales come from the UK, and so do a lot of my personal e-mails from readers. It's an interesting article, with book covers, and I think it's worth reading in full. It gets into how erotic romance is a guilty pleasure, and how digital books are changing the rules now. These are things a lot of us already know. Hell, I write it because it's a guilty pleasure for me. But I also think a lot of other people are just beginning to get turned on to it.